How does the link manager work?
Why does 2CM have its own link manager?
1. Shortened links allow us to share long URLs in a post while maximising the minimum number of characters for a post.
2. Our link service measures information such as how often a link has been clicked, which is an important quality signal in determining how relevant and engaging each post is compared to others.
3. A link manager protects users from unauthorised & malicious sites that spread malware, phishing attacks, and other harmful activity.
4. It ensures that any links used by 2CM are accounted for and provides a safe and secure digital environment for our fans and followers.
5. These links can only be generated by 2CM. Therefore, only used for advancing 2CM’s initiatives.
6. Links generated are not intended for Users outside of Trinidad and Tobago, and the Caribbean region.
Can I still use a URL shortener (like bit.ly) to shorten links?
While this is possible. It is not ideal and provides a less than secure and identifiable way of distributing links in posts published by 2CM.